All posts from the exceptional team at Nomensa.
Blog
We’ll begin chapter four with a concept you’ll likely be familiar with: Gestalt. Synonymous and summarised by the famous maxim: “the whole is larger than the sum of its parts,” it’s a theory known and…
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Collaboration comes naturally to humans. It’s one of our oldest and most intrinsic skills. And indeed, it was our ability to work together that enabled our ancient ancestors to hunt large animals and survive over…
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In part one, the Art of Collaboration, I provided a broad overview of the importance of collaboration and the different guises it assumes across individuals, teams and organisations. We saw how practicing it can generate more…
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We have to collaborate with humans quite often. This is an occupational hazard of our work as human-centred designers. Jokes aside, we love collaborating because it makes our work more impactful and helps our clients…
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Back in 2018, I presented at Nomensa's annual design conference focused on collaboration, the aptly named Collaborate. My talk was called 'The Art of Collaboration' and you can find it on our YouTube channel or…
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Many organisations think of digital accessibility as a tick box exercise rather than an opportunity to improve their bottom line. They focus too much on meeting their legal obligations and reducing the risk of litigation.…
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The Commercial Impact of Accessibility The web is for everyone, and no one should face barriers to accessing digital products and services they want and need. However, whilst progress has been made in recent years,…
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As the User Experience (UX) design partners of Swissquote, we're pleased to announce that today (11th May 2021) marks a significant step in making investing more accessible and fun to a whole new generation of…
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A new breed of bank has been shaking up the financial sector and is forcing everyone to play catch-up. The so-called challenger banks have been redefining banking with their focus on making services easy, convenient…
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“Mega menus” are often seen as a user-friendly method of providing all the high-level navigation choices at once. They are usually implemented as large drop-down menus under a horizontal bar of options. However, a poorly…
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The headless Content Management System (CMS) approach isn’t anything new and has been around for quite some time. Open source CMS’ like WordPress and Drupal have made it possible to generate content and show…
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Traditionally, most retail organisations viewed their customer journeys as a linear set of stages. Clear and predictable, this funnel approach laid out some solidly researched steps spanning awareness, interest, consideration, evaluation and purchase. This would…
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In 2016 my life was a bit of a mess. That year and the following year was a very rocky period for me, a time of great change. On top of a number of personal…
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Cards components continue to be heavily leaned on in website design and for good reason – they offer several key advantages: They suit mobile first, modular website layouts Generally provide large click and tap target…
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Any organisation that starts improving accessibility is heading in the direction for commercial success and legal risk mitigation. They also get to be proud that they're doing what’s right for equality of experience in our…
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Digital accessibility often gets talked about as an activity, something that’s conducted at a project level and mostly handled by technical teams. However, what is digital accessibility at its core? What is it without discussing…
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Prototypes are a versatile way of drafting a version of a product or design to allow you to explore, test hypotheses and iterate on ideas. Prototypes show the user the potential designs and experience before…
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Whether it’s morality-encoded fables, myths that represent the sacred and blasphemous to a culture, or simply a television show you can spend seven hours binge watching on a Saturday, humans have – and this is…
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If you’ve read our recent strategy blog articles, you’ll know we’ve always believed — with plenty of supporting evidence — that Customer Experience (CX) is the only strong, defendable way to lead in your market.…
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It started off small. Bottles of vitamin water cracked jokes about curing hangovers in the supermarket queue. Shampoo bottles sassed about recycling habits (or lack thereof) when you picked them up off the shelf. Meanwhile,…
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